Several years ago your reputation came from the things you’ve actually said and done, but the online arena has changed everything. The internet may be one of the great modern inventions of open and free speech, but when anyone can say anything about anyone anonymously, the “facts” can become murky. If your name and reputation are important to you and your company, you must stay on top of your online

Not too long ago your web presence wasn’t that big of a deal. If you had a nice-looking website with the proper contact information, that was usually enough to get your company by, but that is no longer the case. The influx of smartphones and more digital marketing means that the majority of potential customers are now going online before anything else to find their goods and services. This means